• Membership is an annual commitment and includes access to research and executive education events.

    • 100+ Reports Published Annually

    • 65+ Global Events

    • Access to L2 Member Portal

    • Access to L2 Industry Experts

Core Products

  • Digital IQ

    For brands looking to benchmark their digital performance relative to peers.

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  • Amazon IQ

    For brands whose bottom line is impacted by their performance on Amazon.

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  • Category IQ

    For brands with a wide product assortment looking to understand category performance benchmarks.

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  • Strategy Modules

    For brands looking to develop the digital competence of their leadership in specific areas.

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Coverage by Sector

  • Auto

  • Beauty

  • Consumer Electronics

  • CPG*

  • Food & Drink

  • Hotels

  • Fashion

  • Retail

  • Activewear

  • Watches & Jewelry

*Personal Care, OTC Healthcare, and Consumer Packaged Goods

Coverage by Geography

  • research region focus

  • l2 event locations

  • Our Research

    Our reports (Digital IQ Index®, Intelligence reports, and Insight reports) benchmark brands against a competitive set, highlight trends, and analyze specific insights.

  • Our Events

    L2’s 65+ global events bring together L2 analysts, academics, thought leaders, and members in an academic setting.

    Events Calendar

What Brands Are Saying

  • February 2016, Earnings Call

    “L2, the business intelligence firm that benchmarks the digital performance of brands, awarded kate spade new york a Genius ranking due to our best-in-class digital marketing, the success of the Missadventure series, and our advanced site design and capabilities.”

    — Mary Beech, Chief Marketing Officer

  • FY 2015 Earnings Report

    “And according to the Digital IQ L2 ranking, we have four brands in the top five in the US and three brands in the top five in China, which is pretty excellent.”

    — Jean-Paul Agon, Chairman & CEO

  • Q2 2014 Earnings Call

    “…We were pleased to see that Tiffany, for the third consecutive year, was recently ranked #1 by L2 in their Digital IQ Index, assessing the digital competence of 80 global watch and jewelry brands.”

    — Mark Aaron, President of Investor Relations

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