The longest Zappos customer service phone call ever lasted 10 hours. While that might sound outlandish, Gartner for Marketers Research Director Augie Ray thinks every brand can learn something from the company’s user-first approach to customer experience.

This is the second video in a new series introducing L2 Daily Insights subscribers to the broader Gartner for Marketers research and advisory offering.

Daily Insights in Your Inbox

Edit your preferences or unsubscribe