Nine in 10 organizations want to make a digital transformation, but only one in seven believe they are moving fast enough. In this video – an excerpt from an L2 event – Scott Galloway and Maureen Mullen explain the gap between an organization’s digital goals and the reality of implementation. Talent is the number one roadblock to digital transformation, which is why a war for talent has broken out between CPG and tech firms. Technology is winning this war. For example, the net loss of talent to tech is 650 and 398 people respectively for Procter & Gamble and L’Oréal.
For more on the digital transformation of seven CPG and Luxury enterprises, download a copy of L2’s Insight Report: The Digital Organization.
Members can view full video here.