It was on this day back in 2006 when Twitter co-founder Jack Dorsey typed the world wide web’s first Tweet. With 121 characters to spare, Dorsey simply typed, “inviting coworkers.” Since that moment, more than 532 million others — 140 million of whom are considered “active” regulars, logging in at least once per month — have joined the site, which now facilitates more than a billion Tweets and direct messages every three days. As one does on a birthday, it’s always fun and telling to take a look back and remember how it all began. Here below, in chronological order, some of L2’s favorite Twitterers’ first Tweets. Enjoy.


  • December 18, 2008: @BenefitBeauty Free rush hour with $30 order. Enter RUSHGIFT at checkout. Today only!
  • June 17, 2009@LouisVuitton Does the journey create the person or does the person create the journey?
  • June 19, 2009: @Sephora We’re busy getting a makeover at @Sephora! Find us at, we’ll be back soon!
  • July 24, 2009@Burberry The Official Burberry Twitter feed is now live, welcome and thank you to those already following …
  • September 8, 2009: @Versace I’m launching Twitter w/ a big welcome from Milan! Keep looking beautiful & remember, fashion should be fun and glamorous. –Donatella
  • September 23, 2009@Coach Hello from Coach! We’re excited to join the Twitter community – thanks for following us. More to come!
  • January 15, 2010@cathyhorynNYT Here’s a post from On the Runway about John Bartlett’s blog
  • February 25, 2010@TiffanyandCo is now on Twitter. Follow us for exciting updates, product launches, celebrity coverage & a look inside the world of Tiffany.
  • July 1, 2010@MichaelKors If you’re heading east: All passengers riding the Hamptons-bound “Ambassador” line Thurs and Fri will get a free MK tote!
  • July 6, 2011@EsteeLauder: Welcome to our official Twitter page! We’re really looking forward to tweeting with you and starting our beauty conversation!


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