March 17, 2017

Beauty UK and France

At this briefing L2 Chief Strategy Officer and co-founder, Maureen Mullen, reviewed the rankings and key findings from our fourth annual Digital IQ Index reports on Beauty in UK and France. These reports analyze and benchmark the digital performance of 151 brands in UK and France across four product categories: Skincare, Colour Cosmetics, Nails and Fragrance. The event highlighted brand winners and losers as well as showcased best practices and trends observed across Site & E-Commerce, Digital Marketing, Social Media and Mobile.

L2 Founder, Scott Galloway, also presented 'Receptors vs. Intelligence,' exploring how digital innovators continue to disrupt multiple industries and the likely winners and losers of the coming year.

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