New York

March 16, 2017

Localization 2017

At this research briefing, we will present findings from L2’s Intelligence Report: Localization ,which examines how top global consumer brands have scaled their e-commerce offerings to local markets globally. The report will identify key digital strategies that reinforce global branding and maximize in-market e-commerce. Case studies will highlight the best and worst examples and investigate the nuances of local trends, commerce enablement and organizational resources necessary for success.

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