Intelligence Report  August 7, 2014

Amazon 2014

L2 Member? Login to download
Intelligence Report
play

Amazon has taught the world how to shop online and is now muscling brands and other retailers in a manner that makes Walmart look cuddly. L2's Intelligence Report: Amazon examines 27,517 Amazon listings of 315 brands from six verticals including Beauty, Hair Care & Color, Home Care, Fashion, Personal Care, and Watches & Jewelry. The report also serves as a preliminary introduction for the research methodology that will be leveraged for the L2 Amazon Quotient, a score of a brand's competence on the platform.

Become a Member

Members use our data and insights to benchmark their digital performance and identify and prioritize opportunities to maximize the business impact of their digital investments.