Amazon Intelligence  August 7, 2017

Amazon Intelligence: Activewear

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Amazon Intelligence

With an intensified focus on the activewear segment and a new distribution partnership with Nike, Amazon continues to muscle into the the apparel and accessories space. As the e-tailer gears up to launch its own private label activewear brand, it is more crucial than ever for established players to understand the Amazon ecosystem and fortify their distribution strategies and positioning on the platform.

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