Amazon Intelligence  June 28, 2016

Amazon Fashion

Amazon Intelligence

In 2016, Amazon is set to overtake Macy's as the largest apparel retailer in the USA. While selling on the platform offers tremendous growth potential for Fashion brands, it also introduces a host of unique challenges. To help brands make informed investment decisions, L2 has developed a data-driven methodology that examines and benchmarks product assortment, pricing, content, media, and search visibility on Amazon.

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Members use our data and insights to benchmark their digital performance and identify and prioritize opportunities to maximize the business impact of their digital investments.