Gartner L2 Digital IQ Index  December 8, 2017

Big Box US 2017

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Gartner L2 Digital IQ Index

Though Amazon continues to disrupt big box retailers with its vast assortment and rapid fulfillment, many retailers are succeeding with digital investments that promote multi-device and multi-channel shopping. Quality content, improved fulfillment, and compelling in-store experiences will allow surviving retailers to defend their place in the big box ecosystem.

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