Insight Report  November 16, 2017

CPG US: Product Launches

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Insight Report

Brands must support new products through digital investments to catalyze awareness, interest, and sales. This report includes case studies of CPG brands that highlight the importance of e-tailer visibility, display advertising, search optimization, and social media presence for digitally savvy, successful product launches.

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Members use our data and insights to benchmark their digital performance and identify and prioritize opportunities to maximize the business impact of their digital investments.