Insight Report  May 8, 2015

Customer Engagement: Targeting

L2 Member? Login to download
Insight Report

Brands still have major opportunities to increase customer engagement through targeted and personalized marketing communications both on-site and by email. As brands increase their investments in CRM and data warehouses to support these strategies, they can expect to reap benefits from user-based ad retargeting as well.

Become a Member

Members use our data and insights to benchmark their digital performance and identify and prioritize opportunities to maximize the business impact of their digital investments.