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While still enjoying 100 percent organic reach, brands have been experimenting with supporting Instagram communities through paid, on-platform advertising. They should prepare, however, for Instagram to follow in the steps of Facebook, by making the organic reach of content negligible.
L2 Research Briefing
[codepeople-post-map] At this breakfast briefing, we will share L2 data and insights on the two hottest platforms among millennials. The briefing will preview L2 research findings, compare and contrast best practices and use cases across Snapchat and Instagram offering brands actionable insights to inform their social strategy.