Insight Report  August 6, 2014

Prestige Hotels: Loyalty Programs

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Insight Report

Loyalty programs provide hotel brands the opportunity to identify and better serve high-value customers. From a customer perspective, they provide value, ease planning and booking, improve customer service and enhance the in-stay experience. The L2 Loyalty Programs Insight Report analyzes the digital performance of Index brands' loyalty programs and highlights performance gaps and opportunities for improvement.

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