Insight Report  July 31, 2014

Prestige Hotels: Reviews

Insight Report

Consumer reviews on metasearch, OTA and brand sites have an enormous impact on hotel revenue and profitability through a combination of search visibility, influence on consumer choice, traffic to a brand’s site and improved hotel pricing and occupancy. The L2 Reviews Insight Report analyzes Index brand review performance and highlights performance gaps and opportunities for improvement.

Become a Member

Members use our data and insights to benchmark their digital performance and identify and prioritize opportunities to maximize the business impact of their digital investments.