Gartner L2 Digital IQ Index  November 7, 2014

Specialty Retail 2014

Already a client? Login to download
Gartner L2 Digital IQ Index

L2’s 5th annual Digital IQ Index: Specialty Retail attempts to quantify the digital competence of 82 specialty retail brands in the U.S. market. Digital winners consistently integrate online and offline channels, providing consumers with real-time local inventory data, and use brand communications to drive traffic to their retail footprint, rather than as a stand-alone arm.

Other Resources
Graphs lock
Case Studies Archives lock

Video Overview

play

Specialty Retail 2014

November 7, 2014
· 247 views

L2’s 5th annual Digital IQ Index: Specialty Retail quantifies the digital competence of 82 specialty retail brands in the U.S. market. Digital winners consistently integrate online and offline channels, providing consumers with real-time local inventory data, and use brand communications to drive traffic to their retail footprint, rather than as a stand-alone arm. Download an excerpt of the study: http://www.l2inc.com/research/specialty-retail-2014 Top 10 Ranking (out of 82 brands) 1. Sephora 2. IKEA 3. American Eagle Outfitters 4. Free People 5. Gap 6. Victoria's Secret 6. Urban Outfitters 8. Williams-Sonoma 9. Ralph Lauren 10. Abercrombie & Fitch 10. Hollister View More: http://goo.gl/IIk6LV Signup for updates: http://goo.gl/kVJTQ3 Follow us on LinkedIn: https://www.linkedin.com/company/l2-inc- Follow us on Twitter: https://twitter.com/L2_Digital Follow us on Facebook: https://www.facebook.com/l2inc

L2 Research Briefing

play

Download Presentation (PDF) lock

Case Studies

Daily Insights

Become a Client

Our clients use data and insights to benchmark their digital performance and identify opportunities to maximize the impact of their digital investments.