Insight Report  April 18, 2017

Watches: Gray Market

Already a client? Login to download

Gray market sellers pose a growing threat to the Luxury Watch industry, undercutting brands with deep discounts and savvy digital practices. To prevent these vendors from diverting site traffic and poaching conversions, brands must defend themselves with smart paid search investments and competitive e-commerce strategies.

Other Resources

Daily Insights

Become a Client

Our clients use data and insights to benchmark their digital performance and identify opportunities to maximize the impact of their digital investments.