Gregorio is a Principal at Gartner L2. He leads the Research Team in Europe, covering the FMCG, Food, Retail and Beauty sectors across the U.K., France and Germany. Since joining Gartner L2 in 2017, he has authored 25 publications – Digital IQs and Insight Reports – to help brands understand how digital is impacting their respective industries. Gregorio has also helped to shape the research methodology in Europe, with particular focus on Google search analysis. Prior to Gartner L2, Gregorio was a Data Intelligence Sr Analyst at digital marketing agency iProspect.