Sruthi Vasudevan is the Research Lead for Gartner L2’s CPG sector. She leads a team of researchers to translate data and analysis into actionable insights for Gartner L2 member brands to evaluate digital strategy and identify best practices across different CPG categories. She has over 10 years of research experience and has worked extensively at Nielsen on Brand Strategy, Innovation and Marketing, working with leading CPG enterprises, including Unilever, P&G, J&J, Nestle, Pepsico, L’Oreal, Reckitt Benckiser and Hershey. She holds an MBA from Bangalore University in India.