Winners & Losers March 2, 2017

Attack of the Drones



Winner: Facebook. As investors focus on Snap's IPO, Facebook dominates across the board, from revenue growth to ad spend.

Winner: Burrito lovers. Chipotle has slashed wait times for digital orders as it strives to lure back diners.

Loser: Snapchat. WhatsApp has become the latest member of the Facebook family to borrow its key features.

Winner: Drone makers. With every company getting into the drone game, from UPS to 7/11, we tested one out for ourselves.

0:10: Company Filings.
0:30: L2 Analysis of, Pathmatics, and Visible Measures Data.
0:38: 2016 Mobile App Report, comScore Mobile Metrics, U.S. Age 18+, June 2016.
0:48: “Chipotle’s Digital Orders Are Getting A Lot Faster,” Fortune, February 2017.
1:04: “Starbucks Debuts Voice Ordering,” Starbucks, January 2017.
1:43: "Instagram Stories is Stealing Snapchat’s Users," TechCrunch, January 2017.
1:44: "Instagram Just Cloned Snapchat’s Stories Feature to Get More People Sharing," Recode, August 2016.
2:14: "Verizon Just Acquired a Drone Company," Recode, February 2017.

Become a Client

Our clients use data and insights to benchmark their digital performance and identify opportunities to maximize the impact of their digital investments.