Conversations & Insights October 18, 2012

L2 Digital IQ Index: Watches & Jewelry


The Digital IQ Index: Watches & Jewelry study ranks the digital competence of 47 brands across four dimensions: Site, Digital Marketing, Social Media, and Mobile. Brand efforts were measured against more than 675 data points and classified into five categories: Genius, Gifted, Average, Challenged, or Feeble.

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