Conversations & Insights July 24, 2017

Disruptors: The Footwear Brand Nipping at Nike’s Heels


L2’s SVP of Retail Lauren Kaufman Witten and Chief Strategy Officer/Co-Founder Maureen Mullen discuss how up-and-coming footwear brand Allbirds uses digital to compete with Nike and Adidas.
Disruptors is a new weekly series looking at brands disrupting through digital.

Maureen Mullen Chief Strategy Officer and Co-Founder, Gartner L2

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